How to Write Cold Emails that Get Replies (LIVE examples) | Webinar

Updated: February 25, 2025

lemlist


Summary

This video emphasizes the importance of showcasing genuine accomplishments on LinkedIn for establishing credibility. It provides tips on writing personalized connection requests, utilizing LinkedIn for content marketing, and engaging with connections. The speaker discusses the impact of technological advancements like AI in sales, the effectiveness of email campaigns, and the value of providing insightful content to others. It underscores the significance of personalized outreach messages, understanding cultural differences in communication, and the power of bringing value to others in staying relevant in the professional world.


Establishing Credibility on LinkedIn

The importance of showcasing real accomplishments to establish credibility on LinkedIn. It emphasizes the need to do the actual work to earn credibility and not just create an appearance of credibility.

Writing Connection Requests

Tips for writing personalized connection requests on LinkedIn, including mentioning shared connections and industry relevance. Examples of connection messages are provided to enhance authenticity.

Leveraging LinkedIn for Content Marketing

The significance of using LinkedIn for content marketing to reach a wider audience and maintain visibility. Tips on achieving engagement and the value of consistent posting are discussed.

Utilizing Connections for Outreach

Advice on engaging with connections who have accepted requests on LinkedIn. Emphasizes the high response rates from such connections and the importance of personalized outreach messages.

Introduction and Discussion on Sales

A brief introduction to a webinar on sales, including insights on the sales profession and the impact of technological advancements like AI.

Engaging in Effective Email Campaigns

Discussion on the effectiveness of email campaigns in sales outreach. Tips on writing compelling emails, avoiding common mistakes, and personalizing messages are shared.

Helping Others Achieve the Impossible

The speaker discusses the importance of helping others see and achieve what they didn't think was possible.

Providing Value through Emails

The speaker shares an example of sending valuable emails to a person to bring insights and improve their job performance.

Importance of Bringing Value

It is emphasized that bringing value to others is powerful and essential to stay in the game.

Approach with Clients in Different Regions

The speaker explains the need for a softer approach with European clients, considering GDPR regulations and cultural differences.

Email Content and Cultural Differences

The importance of providing value, solving problems, and considering cultural differences in email communications, particularly with Spanish and Portuguese clients, is discussed.

Where to Find the Speaker

Information on where to find the speaker online, such as on LinkedIn and hunter.com, is provided.


FAQ

Q: What are some tips for establishing credibility on LinkedIn?

A: Some tips include showcasing real accomplishments, doing the actual work to earn credibility, and not just creating an appearance of credibility.

Q: How can personalized connection requests on LinkedIn be improved?

A: Personalized connection requests can be improved by mentioning shared connections and industry relevance.

Q: What is the significance of using LinkedIn for content marketing?

A: Using LinkedIn for content marketing helps reach a wider audience and maintain visibility.

Q: What advice is given on achieving engagement on LinkedIn?

A: Tips on achieving engagement include consistent posting and engaging with connections who have accepted requests.

Q: What are some insights on sales shared during the webinar mentioned?

A: Insights on the sales profession and the impact of technological advancements like AI are shared.

Q: What is emphasized regarding email campaigns in sales outreach?

A: The effectiveness of email campaigns, tips on writing compelling emails, avoiding common mistakes, and personalizing messages are emphasized.

Q: Why is helping others see and achieve what they didn't think was possible important?

A: Helping others see and achieve what they didn't think was possible is powerful and essential for staying in the game.

Q: How should email communications consider cultural differences, especially with European clients?

A: Email communications should consider providing value, solving problems, and considering cultural differences, particularly with European, Spanish, and Portuguese clients.

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